agoy was started from a love of yoga and a belief that it is for everyone. Our purpose is to combine an ancient tradition with a modern way of living to support you in a life of health and happiness. We are aiming to inspire people to lead a balanced and conscious life, not only through our designs but in the way we produce and present them.

agoy was formed in December 2001, perceiving an opportunity to create harmony between yoga and today's lifestyles. During this time the business has gone through many changes, products have been developed and improved, visions changed and we have all grown. Within the space of eight years, agoy became the leading yoga lifestyle company in the UK. agoy continues to innovate and inspire in order to build a company that looks towards the future whilst rooted in ancient yogic principals.

During 2006, there were some changes brought into agoy. Considering the long term development, we were reluctant to stop the trading in UK for a period and concentrated ourselves in advanced environmentally friendly technology and restructuring company’s framework to cope with the global LOHAS lifestyle. What didn’t change is our commitment in researching and fulfillment the needs of our customers, so that we can provide the best possible products and services.

agoy is taking necessary steps to become a global LOHAS lifestyle brand by working closely with its partners in order to improve sustainable qualities of our products and services. We will be concentrating and continuing working on creating beautiful and practical products and to help bringing agoy lover’s daily life into ever closer harmony, and to do so with fun, joy and style. We are committed to providing products that are beautiful and versatile and which through innovation push the boundaries of yoga and lifestyle products.

These are our promises to you and we always welcome your feedback. If you have any comments or suggestions, please contact us, we’d love to hear from you.

the agoy team